Wednesday, February 02, 2011

Why video is your cheap option

Video was once both a dream and a nightmare.

A dream because only in your wildest dreams would you ever get funding to put together training videos. And a nightmare because there was no easy route to do it - you needed expensive cameras, editing suites and reproduction facilities.

Since it is now possible to shoot, edit and upload video all from a mobile phone, it is time to revisit video again.

And to show how easy it can be, here's a good example that I really like. Just a good expert with a nice line on her subject, a hand held video, one scene and YouTube. Couldn't be simpler.

For a far better, more thoughtful take on using video as your budget option, check out Rob Hubbard's tip from 24Tips 2010.

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